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Four elements for successful placement of customized outdoor advertising displays

Click:40     Time:2020-10-14 09:35:34

The outdoor advertising display is a smart outdoor display device that integrates advertising, e-commerce promotion, information release, and interactive application. In addition to its own display function, it should also have many other interactive functions. Such as multimedia playback, split-screen display, weather information, terminal management, automatic download, terminal monitoring, record statistics and other functions. Allow users to interact with humans and computers to retrieve the content they want to watch at any time, and collect data based on the statistics of viewing records, grasp the content and information that people are most interested in, and improve the collection of market information.


The ability of outdoor advertising displays to be successfully launched and to obtain a corresponding return on investment through it has a great relationship with the quality of the product itself, the installation method and the installation environment.

1. Security: Outdoor advertising displays are usually installed in public spaces, and they need to face the threat of theft and destruction. Therefore, outdoor advertising displays need to pay attention to anti-theft and anti-tampering functions, such as the use of reinforcing ribs, more solder joints and compression locks. Appropriate security measures can protect the facilities, data and network components of outdoor kiosks from damage or tampering.


2. Environmental and climate protection: Outdoor advertising players that cannot withstand the pressure of environmental factors often lead to loss of equipment investment and income. Outdoor advertising displays should have good sealing properties to prevent the intrusion of water vapor, smoke and dust. If necessary, UV protection materials can also be provided.

For outdoor advertising displays exposed to high temperatures, it is also necessary to install an air conditioner inside to prevent damage to display screens, computers and other components. Another problem is that due to the strong outdoor light, the readability of ordinary display screens is not good, so a sufficiently bright display screen is required. It is recommended to be at least 2000 nits or more to ensure readability in the sun.


3. Durability: When installed in an outdoor environment, outdoor advertising displays need to face many factors that may cause internal or external damage, such as violent use and extreme weather. In response to this problem, a high-stability concrete wall installation can be provided for the advertising display to prevent possible internal component damage from shaking, knocking and vibration.


4. Industry standards: The installation of outdoor advertising displays must comply with corresponding industry standards, such as the International Organization for Standardization (ISO) and local certification standards. Manufacturers must strictly abide by the quality control standards of ISO 9001:2008. When purchasing equipment, you also need to know from the purchaser whether it meets local standards.


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